Family-owned businesses are the engine of private sector growth across East Africa, accounting for a significant share of trade and employment, especially in the agricultural, consumer goods, construction and manufacturing industries, though also with a notable presence in the services sector.

Asoko's team of local analysts mapped 500 leading family-owned businesses, speaking to owners and financial services stakeholders along the way about the opportunities and challenges of running a successful enterprise and scaling its growth.

You can find the full report here. 

Source: Asoko Insight